GARBANZO MEDITERRANEAN GRILL

WHOLESOME CRAVINGS PROTEIN BAKE MIXES

BUTTERFLY BAKERY SUGAR FREE BAKERY

Butterfly Bakery was a commercial sugar free bakery with an excellent product, national distribution and no brand. Essentially Butterfly Bakery was just another pretty label.

As Director of Marketing I created a comprehensive brand both on and offline. From POS to outside sales to leading the website re-design. I basically applied my creativity to just about everything. The Bakery, which started at 3 million in sales grew by 35% in 3 years and was primed for a profitable sale.

ART MY KID MADE To launch a new App. I helped create a Twitter campaign that successfully got the word out through celebrity re-tweets.

NUK USA

I served as Creative Director/copywriter and helped to win this re-branding pitch.