https://www.haddadmcdonald.com/index daily 0.75 2025-12-05 https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1475003584442-AC4SCQNF3URGLCBOAR84/MATCH_THUMBNAIL.png Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1715746482619-E7WLO2UEWV2ZCKHX42S0/NIHF%2Blogo.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1715746729284-T2HZU3SKL6Q6X9O6PPE2/mcdonald-s-logo-255A7B5646-seeklogo.com.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1716406581917-MMM6GREXGG79FH8PHZJP/Screenshot%2B2024-05-22%2Bat%2B3.22.49%2BPM.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1762571214872-XPJF1YLC4MV5KCW4MXWS/image-asset.png Case Studies - University of Cincinnati Online PROBLEM: The University of Cincinnati had strong regional recognition, but its online program needed to expand beyond local awareness to meet ambitious enrollment goals. NO PROBLEM: We built a multi-channel campaign—“At UC, We See You Succeeding”—that flipped the focus to the real challenges students face and positioned success as achievable. Through three authentic storylines, we captured the perspectives of adult learners advancing their careers with UCO. Across photo, video, and audio formats, and a new landing page, we produced more than 100 creative assets that gave UCO a fresh, human voice. The results spoke for themselves: UCO achieved 3X national visibility, and the University reached record-breaking enrollment. https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1762571322956-VGW5HIT5BP35TKHMJJ9F/oso-clr-stacked%403x.png Case Studies PROBLEM: The Ohio State University Online was growing rapidly. With limited budgets and tight timelines, they needed agile, high-performing campaigns to launch new programs the moment they were ready. 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Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1418595536213-LU8VT3LGV2M7FEUMPCX2/Deb%281%29-8.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1418595534820-JND03SHJUF62Q31MO4FA/Joy+Cam+-Zoe.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1418595535987-8CNSANF3I6DDZ4S1CXTQ/Nate-7.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1418595536859-GBW7E5D4MARVQYRONP3R/Yumi.jpg Case Studies https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1418595590459-UG8OMIWHOO2R18LU3MI3/Joy+Train+Car.jpg Case Studies https://www.haddadmcdonald.com/new-gallery-3 daily 0.75 2018-05-19 https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1526704141157-5WXLRD4G3GR3I34QQCUS/TMThumbnail.jpg Tuesday Morning 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https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1538515483046-81U5MR132PSFLPT643C0/11.3+-+Smithsonian+Presentation%5B1%5D_Page_09.jpg PRODUCT IDEATION https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1538515497081-5S5PKL6DU9MON8I6JQ64/11.3+-+Smithsonian+Presentation%5B1%5D_Page_13.jpg PRODUCT IDEATION https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1538515553590-GVP09384QQ85IEJT33IB/Truly+Madly+Logo+copy.jpg PRODUCT IDEATION https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1538515794314-OPE5ZM91JT9JTXV5OGI2/Beacon_Visualmashup_Page_1.jpg PRODUCT IDEATION https://www.haddadmcdonald.com/new-gallery-5 daily 0.75 2018-10-04 https://images.squarespace-cdn.com/content/v1/548b7ca4e4b0b7d3088da382/1538629342283-LVQJ4CZJLAZVUUT8PTQO/image-asset.jpeg Kay Instagram Stories - Ever Us Early Access IG Story 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